Start with your visitors
Who is coming to your website, and what do they need to do? Write down the questions they ask before they contact your business. Those questions are a useful starting point for your content.
Choose one primary goal
Your website might support enquiries, purchases or access to information. Give each page one clear purpose and make its next step easy to find.
Plan your content early
A sitemap becomes more useful when you know what each page needs to explain. Prepare service descriptions, contact details and approved examples of your work before designing the page.
Test the complete journey
Read your website on a phone. Follow every important link and submit each form. A polished first impression needs a dependable experience behind it.
